Diet coke, known as Coca-Cola Light in some territories has long involvement in the fashion industry. Special designer editions have been made including big names like Jean Paul Gaultier, Karl Lagerfeld, and Donatella Versace. I was commissioned to photograph some bottles and produce art canvases for an installation. It was done in our make-shift office studio. Magnetic whiteboard worked great to suspend a small piece of seamless black fleece backdrop while books made a convenient platform for display. Natural light contamination was not a concern as fast shutter speed and small aperture combo only captures lighting from powerful strobes.
revolution next
Set out to challenge the norm of architectural practices, Partisans studio is intending to make some noise. Along with project designs of radical space and forms while exploring photography with freedom and creativity, founders Alex and Pooya ideated the astronaut which made the sessions out of this world fun.
children portraits
Camera-shy children are drawn by curiosity for the big glowing soft surfaces and temporarily cooperate in some portraits otherwise hard to catch at certain ages. The freshly awaken baby girl was startled by the flash strobe and I switched to using the modelling lamp only. Love the soft light quality and the porcelain-perfect glowing skin and perfect eyes.
mad men in the house
Exciting office interior design of Granite by figure3. I was commissioned to photograph karmax (see post here) and create environmental graphics for the space as well as art canvases. I created a composite and explored application of reversal halftone opaque white ink on black glass at the main boardroom. The mad men like space inspired a photo shoot along the same theme which was great fun!
music in the night
auto-stamp
Commissioned to photograph Karmax Heavy Stamping plant for Granite office interior to feature tenant properties. Giant sheets of metal are stamped in massive dies to form parts and subsequently welded with robotic arms in the plant. I approached the project with an artistic angle and romanticism of machines. Growing up with an automation-machinery designer engineer father the familiar smell of industrial lubricants and large scale machinery moving about sure sent me back down memory lane and brought a smile to my face.
message in a bottle
On assignment at the Coca-Cola bottling plant to capture production and assembly line for use as art and environmental graphics for headquarter office interior. Steel toed boots, hair net, and ear plugs - check. Careful maneuver amongst industrial machines where rhythmic batches of the bubbly drinks were being bottled and canned while suppressing curiosity and concentration that could overtake safety confines. It was a short and privileged session to see the massive production line behind the number one brand in the world. With the visual, this is probably as close an encounter as I will have to Sting's famous lyrics: "A hundred million bottles, washed upon the shore." The sea of little red caps brought a smile to my face, it was great to visit the happiness plant!
behind the scenes - canada goose photoshoot
Photographed the new Canada Goose office designed by figure3. It was a fun session with the enthusiastic and friendly young hip employees who clearly enjoy their new home. There was a light fixture just slightly skewed and our solution was a canvas bag with a scarf carefully positioning on the counter-weight side, add a little bit of photoshop, all good! As usual we had some fun while working hard which included playing with the baby polar bear cub in the boardroom environmental graphic and trying on the accessories while setting them up as props.
feature in toronto life city home extreme makeover issue
Baby Point residence renovation by architect Paul Raff Studio. This was a fun project with a few sessions to capture the family interacting with their home as they were renovated - super adorable family!
Where are my wipers?
feature in upstairs downstairs magazine Jan/Feb 2013
Forest Hill condo renovation by Toronto firm Affecting Spaces.